Few Sales Training Programs Give This Secret Recipe Of The Top Sales Professionals
Sales training programs:
My wife and I decided to go to our favorite NY style pizza place a couple years ago. The service was kind of lousy but the pizza was excellent. My wife is originally from New Jersey and knows what authentic NY style pizza is and this was authentic.
When we got there we quickly realized that the restaurant’s ownership had changed. The waitress was the aunt of the new owners and she was extremely pleasant and accommodating. One of the partners came out and welcomed us to the restaurant. This was already a big improvement in service over the last place.
When they gave us the menus we were pleased to see it was the exact same menu the old owners used. We were thinking this is great, same food, same prices but a lot better service.
The waitress and owner seemed like natural sales professionals. She told us the owners were brothers. One was the cook and the one that greeted us was the business guy.
When she mentioned that the cook got his experience at Dominoes Pizza I got a little concerned about the quality of the NY style pizza. But she assured us that he knew how to make pizzas much better then they made at Dominoes. Then she listed specific reasons why he was so much better of a chef. Her selling skills were good.
Finally the pizza came out. When we saw it, it looked like a Dominoes Pizza. When we tried it, it tasted like Dominoes Pizza. Needless to say we were disappointed.
There is nothing wrong with Dominoes Pizza we have ordered it before and have been pleased. But when you expect authentic NY style pizza and pay a price that is three to four times the price of a Dominos Pizza you don’t expect to get a Dominoes Pizza.
Despite their great service we never went back there again.
Within a year they were out of business.
It is said that the restaurant business has the highest failure rate of any other industry. Then why are their so many successful restaurant chains like Wendy’s, Taco Bell and Dominos Pizza?
Some chains may have secret recipes like KFC but their real secret recipe is not in the food.
Their real success secret recipe is in the sales training programs they give to their franchises.
In their sales seminars and business training programs, they teach the business formulas and best practices on how to operate their restaurant. Then the franchises go out and duplicate those success formulas.
The mom and pop independent restaurant owners don’t get those secret business recipes. As a result they must reinvent the wheel and that is why so many go out of business.
How does this secret recipe system apply to sales people?
Some salespeople operate a mom and pop type business. They simply wing it and do what comes natural. As a result many of them go out of the sales business fast.
Other sales professionals attend sales training programs and sales seminars and learn a proven selling system. Then they go out and duplicate those successful formulas. Many of these sales professionals enjoy a very high paying career.
I personally train my salespeople a proven 12 step selling system that creates many highly successful salespeople.
Your sales training programs action item:
Lean a proven selling system for your industry and follow it. By doing this you can avoid the pain others before you experienced. They had to learn the hard way through trial and error. You can enjoy a much higher probability of success by duplicating a proven selling successful formula.
David Nassief sales seminars coach invites you to improve your sales with the free report “Selling Secrets of Top 5% Earning Salespeople” David’s site is http://www.phoenix-best-sales-jobs.com
Tags: high p, sales professionals, sales seminars, sales training, Sales training programs, selling skills
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